Retail Execution Software for Maximizing Sales
HERMES Retail Execution & In-Store Merchandising helps you with everything you need to win the fight on the shelf with your competitors so that you meet your sales goals
HERMES Retail Execution is the preferred solution
by Trade-Marketing Managers in industries such as
HERMES Retail Execution is the preferred solution of Trade-Marketing Managers in industries such as
FMCG
Beer, Wine, Spirits
Food and Beverage
Cosmetics
Veterinary products
Pharmaceutical products
Building Materials
Auto parts
Audit and / or Retail execution services provided by BTL agencies
Tools, implements and fixtures
Now with ... AI Shelf IMAGE RECOGNITION module
Companies from Romania and 19 other countries enjoy superior shelf execution with the help of the HERMES Retail Execution solution
Always be one step ahead of the competition with the help of Trade-Marketing
HERMES Retail Execution integrates best sales and shelf execution practices. The application follows proven principles such as Perfect Store, Winning POC Execution or Sales Fundamentals.
In addition, it helps you collect all the data you need about the market, competition and customers with the help of 100% configurable questionnaires and the HERMES Photo module. Which means you always have up-to-date information about:
- Shelf presence
- Shelf positioning
- Promotions
- Competition
- Planograms
- Prices
Collect relevant In-Store Execution data from all places where Merchandising is important to you
IKA
LKA
Supermarkets
Hypermarkets
Convenience stores
HoReCa locations
HoReCa events
Pharmacies
Physicians
Professional asset management so you always know what's going on with your exhibitors
When you have valuable exhibitors such as refrigerators or espresso machines, which are present in several locations, you need to know exactly where each of them is located. This way you make sure that you have enough exhibitors placed in the locations that bring you sales and that you can track exactly their every move.
Useful reports for any Trade-Marketing Manager.
You have access to> 50 KPIs specific to In-Store Execution, Merchandising or Sales Performance activities
Share of display
Presence
Facing
Product listings
shelf agreements
Display quality
Forward stock
Shelf number
Display height
Promo pricing
Gain vs lost product presence
Availability level
Display area
New product launch
Price survey
Share of shelf
Max length of display
Promotional campaigns
POSM
Out of stock
Length of display
And if you want more, the Cortex Demand Signal Management system is perfect for you
Here you integrate the data of Retail Execution, Sell-In, Sell-Out or from any other data sources you want. And then you enjoy a unique reporting system in Romania.
This way you will get to feel the daily pulse and demand in the market, but also to evaluate more easily the impact of promotional campaigns on your sales.
You always know what the merchandise in the field is doing, whether you work from home or from the office
You monitor the field agents that deal with merchandising with the help of GPS
You collect market data using Trade-Marketing questionnaires
You have a photo site to see the execution on the store shelf
You can audit your agents using the Supervisor Module
Multiplatform solution that works both online and offline
Make sure through questionnaires and photos that the shelf execution and promotions are implemented flawlessly
Shelf execution is the last thing that can influence the consumer before buying. So you need to make sure it’s done right to maximize your sales.
With HERMES you always know what shelf execution looks like in stores or pharmacies where your products are present. With the help of the photo site you can always check the questionnaires and photos taken by field agents so you can see at any time how correctly the promotions and secondary placements were implemented.
And through the site, people at headquarters and in the field can easily communicate through real-time messages.
- HERMES Retail Execution works for all types of placements and POSMs
Cash registers
End of shelf
Display
small pallets
pallets
SHOPPING
Niche promo
Slim gondola
Promo element
Showcases
Floor display
MiB
Panel
Tie
Customer equipment
Poster
Wobbler
Refrigerated display case
Wooden shelf
End of shelf
The island
Complete cell
shelf
Foot
Promote your products like a true professional
HERMES helps you promote products with video, photo, .pdf, PowerPoint files directly from your tablet during customer visits. This means that your field team always has a powerful tool at hand to boost sales.
- Customers who use HERMES Retail Execution enjoy superior off-the-shelf execution
After a few months of using the system, I appreciate that our main gain is that we now have real-time reports based on valuable business information collected directly from the market. Information flows quickly in the system, in two ways, and we can (re-) act quickly. I especially appreciated the simplicity and flexibility with which new questionnaires can be created in HERMES.
HERMES is a system that delivers results immediately after implementation and an indispensable tool for companies that have sales and retail execution & merchandising agents for the simple reason that it helps them to perform many more activities in a shorter time.
We chose Transart as a partner due to the company's experience and expertise in the field of FMCG, with many active implementations. The relationship with Transart proved to be very good, flexible, Transart employees being extremely attentive and having a very fast reaction speed to our requests. Following the implementation of HERMES SFA & Retail Execution we obtain objective data from the market, related to all 4P marketing, at the level of POP, county, region and total country, data accessible to all relevant functions with a single click. This information, taken over and centralized in real time across the country, allows us to make decisions much faster.
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