Event partner at Acquisitions & Horeca Conference & Expo, Transart attended on 22nd of may the “Modern and traditional trade. Competition and complementarity” conference. As speaker in the panel dedicated to distributors with the subject “The new challenges for distributors”, Mr. Marius Iurian spoke about trends in the consumer goods industry (FMCG), together with other specialists and representatives of distributors.
“In recent years, the wave of the global crisis has scanned and sifted the business world. Many of the companies operating in the distribution area have collapsed. Those who made smarts investments, including IT systems, were able to resist and pass more easily over this period. The distributor is becoming an extension of the manufacturer: in the eyes of the trader, in the Traditional Trade, the distributor is seen more and more as the manufacturer” stated Mr. Marius Iurian, managing partner, Transart.The modern technology, the simple and efficient IT tools are not optional anymore. Distribution companies and FMCG manufacturers are constantly forced to raise operational efficiency, to monitor and improve essential processes like: sales, delivery, storage, supply chain, cash flow. The ability to quickly adapt your business to the market needs and ensuring that optimal mix of sales on the two major channels-modern trade and traditional trade-can make a difference on the Romanian market between a market leader and any other competitor.
“Until 4-5 years ago, the distribution companies investments were predominantly to become more efficient through the use of integrated solutions to automate processes. Now we notice that in FMCG, the focus moves to a closer relationship between distributor and manufacturer, a mutual business–plan, an outstanding execution, the uptake and implementation of the know-how from the manufacturer to the promotion and execution at the sale point” has also stated Mr. Marius Iurian
Transart propose to the distribution companies support and business control software tools, on four important areas:
- ERP : integration and business process control
- SFA: sales force control, trade policy
- BI: analysis, optimization, dashboards, decision support
- WMS: warehouse optimization, logistics, transportation.
During three days, May 22 to 24, the event brought together Acquisitions Horeca & Retail service providers, consumer products, and for Horeca, logistics and distribution companies, independent shops and local international retail networks and also many hospitality operators from major fast food chains, restaurants and cafes to small independent operators.